FAQ

Questions? Straight answers.

Quick, plain answers before you book a call.

01

Is the plan really free? What’s the catch?

It’s free. Tell me the job you want off your plate and I reply within 3 working days with a plan and a fixed price. If it isn’t worth automating, I say so. No call, no automated sales emails, no obligation.

02

What do you actually build?

Automation, connected tools and custom software for small businesses: enquiries gathered and answered, quotes and invoices that follow themselves up, reminders, shared customer records, internal tools, customer portals and websites with the system built in.

03

How much does it cost?

Starter Automation is £195 for one job set up to run itself. A Business System, where several jobs are joined up, starts from £795. Custom Software & Websites start from £1,950. Add-ons like appointment reminders (£79) or missed-call text-back (£95) are priced up front and go on the same invoice. Keep It Running is £19 a month. No VAT added.

04

What can the £195 Starter do?

One job you currently do by hand, set up to run itself on the tools you already use. For example: every enquiry logged in one list with an instant reply, or booking confirmations and reminders sent automatically. Working within 7 working days of access.

05

How do the optional extras work?

They are add-ons with a fixed, one-off price, like appointment reminders (£79), review requests (£95) or missed-call text-back (£95). Add them when you order, or later. They go on the same invoice, so there are no surprise costs.

06

Can I buy an add-on on its own?

Yes. Standard add-ons, like appointment reminders (£79) or Google Business Profile setup (£49), can be bought on their own or added to any package. The one exception is Extra automation, which adds a second job to a package; a first job of your own is Starter Automation (£195).

07

What isn’t included?

Paid apps or text-message costs, which you pay those companies directly (I tell you the cost up front). Changes after handover, unless you have Keep It Running at £19 a month. And new features beyond the agreed plan, which get their own fixed price first.

08

What's the guarantee?

Starter Automation is working within 7 working days of me getting access, or I waive the final payment and still finish. Larger jobs get a dated plan in the quote. If I cannot deliver what we agreed, I refund your deposit.

09

How does payment work?

A fixed quote first. Then half to start and the rest when it is live, all on one invoice. Software subscriptions or text-message costs, if any, are paid by you directly at cost. No VAT added.

10

Do I own what you build?

Yes. Every account stays yours. I never need your passwords; add me as a user, then remove me after.

11

Is this only for certain trades?

No. If your business has customers, enquiries and admin, it fits: trades, salons, clinics, cafés, shops, agencies, charities and professional services, anywhere in the UK.

12

Do I need a new website?

Often not. Most of this works with the website and tools you already have. I'll say plainly if a new site or a custom system would genuinely help.

13

Do I need to book a call?

No. Send one line about the job with the form and I reply by email. Book the 15-minute call only if you'd rather talk it through.

14

Can you work with what I already use?

Yes. Google Workspace, Microsoft 365, spreadsheets, Wix, Squarespace, WordPress, Square, Fresha, Booksy, Xero, QuickBooks and most others. I build on what you have wherever practical.

15

Do you pay for referrals?

Yes. £40 by bank transfer when a business you introduce becomes a new paying client. One per new client, and only if they were not already talking to me.

Still unsure?

Ask the actual question.

Send it by email, or use the form below.